The Pursuit of Change
The Pursuit Of Change is a personal consulting service for those who are seeking change in their life.
The brand instils a sense of possibility, optimism and confidence in choosing The Pursuit of Change to walk their journey with. It needed to be welcoming while creating a sense of safety but equally a sense of exploration, challenge and change.
WHAT DID WE DO?
naming | logo design | graphic design
For The Pursuit of Change’s business cards, we decided to opt for a slightly shorter card than usual with a matte celloglaze. We wanted something different, but not too different – as those going through or about to go through big change need stability and consistency to feel safe.