In Branding

For the last month or so I have been delving into the amazing book that is The Big Leap (thoroughly recommend!). I have also been doing some major soul-searching and clearing of mental blocks.

In the book The Big Leap, you learn that everyone has a Zone of Excellence and a Zone of Genius. The Zone of Excellence is what you are fabulous at, what clients love you for, what brings in the bacon. The Zone of Genius is something you are AMAZING AT, it’s where you draw your energy from. It’s what you absolutely love to do – so much so that you could do it all day! It is where you are most yourself. It’s where you are amazing. It’s where you are YOU.

Ask The Huge, Scary, Hairy Questions

For the last two+ years I have been running around like a headless chicken between clients, moving The Golden Goose forward, soul-searching and running Navy Crockett (oh, I also finished renovating my house and got divorced, and have an auto-immune disease, but they are all stories for a whole other day!). Headless Chicken Leah is busy, boy is she busy. She is busy, but is she productive? Her clients are happy, but is she? Is running from one thing to another, with 4 Instagram accounts and constant exhaustion fulfilling? Is it what I want for my life? Where do I see myself in 10 years? What is my Zone of Excellence? What is my Zone of Genius?

Ditch Procrastination

I’ve been sitting here for days writing modules for my new FREE Brand Training and Brand eCourse and feeling like a complete hypocrite.

I have been encouraging clients to do what they love, to jump – even though they feel fear – into doing what they love. I have been writing content that says in order to create something truly amazing, you need to be brave, to lean into the fear, and to take the leap. I have been toying with the idea of no longer offering design services for at least 2 years. I have been afraid. I have been distracted and I have been procrastinating (usually comes in the form of painting my nails, replying to every email the minute it comes in, and chatting in Facebook Groups).

You can see why I feel like a massive (but sparkly) hypocrite.

Get To Know Your Fear

In order to move forward, I had to get to know myself. I had to learn why I was procrastinating. I knew that fear was at the bottom of my procrastination, but what on earth was I afraid of?

I was afraid that people wouldn’t think my work was good enough.

This statement in itself is pure ridiculousness and I feel even more ridiculous typing it out.

I have amazing clients that rave about my work – big, hugely successful clients – and it was time to start believing it myself. Looking my exact fear in the face, calling it out, getting to know it and getting to know how I let myself remain in a state of fear has been one of the biggest drivers and is amazingly cleansing!

Get In Your Element

I love design, I truly do. But I love coaching more. It gives me masses of energy. I love seeing clients get excited. I love it when I help them towards “ah-ha! moments”. I love seeing the massive results that clarity and direction and focus can give a client. I am good at design, but I am IN MY ELEMENT when I am helping someone jump over mental blocks and hurdles, helping them figure out who they truly are, what they truly want to do and seeing that flow through to amazing branding and design.

Do The Scary Thing

Therefore, as of this moment, 13th May 2015, I am no longer taking on new graphic design clients and I’m not afraid to say IT SCARES ME.

It scares me to my very core to let go of something that I have been doing for years. It scares me to my very core to let go of a huge part of my business. It scares me to my very core to let go of my Zone of Excellence and step into my Zone of Genius. But you know what? I’m taking The Big Leap. I’m doing it anyway. I’m leaning in and doing the scary stuff.

I’m leading by example and I’m EXCITED!

Over To You..

Is it time for you to take The Big Leap? Firstly, I highly recommend you read The Big Leap – it is amazing!

If you’re asking similar questions about you – what will make me happy? Am I being productive or just going through the motions? How can I be less busy, or more focused on doing what I love? Where do I see myself in 10 years? Let’s chat! Click here.

 

Showing 13 comments
  • Kate @ Wondrous
    Reply

    I think getting to know yourself is probably the hardest but also the most worthwhile! PS feeling the excitement with you on the big leap, you go girl! Kate x

    • Leah Bridge
      Reply

      Hi,

      Thanks for your email, it has been received.

      I’m out of the office every Friday until 9am Monday morning, so will reply to your email then.
      In the meantime, you can book a Brand Clarity Coaching session easily online from https://www.thegoldengoose.com.au.
      Looking forward to chatting with you when I return! 🙂

    • Leah Bridge
      Reply

      It is! Such a good, nourishing journey to be on. I don’t think it’s a journey you ever reach the end of. And thanks! I’m so excited for the leap. Scared, but excited 😉 x

  • Natalie Cook
    Reply

    Woohoo for you! Big leaps are scary but full of fun. When you open yourself up only good things can come. Can’t wait to see the post in a few months that says – I don’t know why I didn’t do this sooner!

  • Camilla Peffer
    Reply

    It feels pretty good to say no to shit you hate (or like but just aren’t crazy for). I feel like this with social media. Except I really hated doing that 😉

    • Leah Bridge
      Reply

      It is SO freeing! Best thing I’ve done to date. Incredibly cleansing 🙂

  • Aylen - IT'S THE NOW
    Reply

    Oh wow! I’ve seen Navy Crockett around and never realised you were one in the same. Love what you’re doing! x

    • Leah Bridge
      Reply

      Isn’t it weird when that happens! Thank you lovely x

  • Rachel
    Reply

    I’m jealous in a way… feel like I do WAY too much and love the thought of less, especially now I have a bubba taking up ALL my time. (Btw, I only have one Instagram account but my Facebook account keeps having page babies and don’t even talk to me about my Twitter accounts… arghhhhhhhh) 🙂 xx

    • Leah Bridge
      Reply

      Haha PAGE BABIES! You’re hilarious. I love that quote – ‘when things aren’t adding up, start subtracting’. Maybe you need to get a copy of The Big Leap? x

      • Rachel
        Reply

        Sounds great, but given I have a pile of books I haven’t read since Charlie was born, it might not be the best idea at this point 🙂

        • Leah Bridge
          Reply

          Hi,

          Thanks for your email, it has been received.

          I’m out of the office every Friday until 9am Tuesday morning (hello long weekend!), so will reply to your email then.
          In the meantime, you can book a Brand Clarity Coaching session easily online from https://www.thegoldengoose.com.au.
          Looking forward to chatting with you when I return! 🙂

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