The Pause Before
Taking yoga into an incredibly busy corporate environment filled with grey and black could’ve been a daunting task for anyone other than Louisa. Louisa spent many years of her life in corporate – busy as a hamster on a wheel.
After a sea change from the UK to Australia she decided to live her dream backed with science and experience to help improve the lives of those in corporate..
But when it came to creating a brand she was proud to promote that embodied her vision, she was feeling overwhelmed and scattered as to what the brand should be.
Together we refined exactly who her audience is and how to best communicate such a new concept (such as yoga therapy in corporate!) to them, and worked on creating a brand that would last.
Fast forward, her business has relaunched and she’s feeling really confident in it – and speaking from that place of complete confidence has meant that people sit up and notice! Watch her interview below.
- brand messaging -
Without taking the time to pause, a person ends up feeling disconnected with themselves and their environment. This might look like tense relationships and tense muscles! Enter The Pause Before where you’ll learn how to slowly introduce pauses into your life so you can be more productive and focused on achieving whatever it is you want to achieve!
- website soft launch -
We adore the lush green leaf with the white identity! Such a reminder to slow down and pause from time to time to reconnect with self and nature.
Brand messaging, positioning and business name by The Golden Goose Consulting. Artwork developed by our offsite killer creative team. They’re ready to work on your rebrand, contact us to find out how to get started!